Booths to Bombshells: Keys To Conversions.

Casio
We didn’t just promote Casio—we deployed them across the battlefield. From their electronic keyboards to their watches and calculators, we ran a multi-front operation. We didn’t just build Casio’s Got Talent—we created content, managed their social platforms, and ran paid ads across key verticals. We transformed social media into a tactical advantage and drove a 22% product lift through precision activations and talent-driven campaigns. Whether we were turning keystrokes into conversions, positioning watches like mission equipment, or elevating calculators as tools of precision, we executed with one mission: market domination. This wasn’t a campaign—it was a coordinated assault across product lines, platforms, and live operations.
Scope of Work
Media Buying
Content
Client
Casio
Year
2023